Strategic Management includes various processes like planning, monitoring, analyzing and assessment of all the necessary things required for the growth and achievement of an organization. With better and well thought strategic management ideas, the company managers/leaders are able to tackle with every odds of the situation and thrive to achieve better individualistic as well as team approach as well as deal with the competitive environment growing in the market. It is very essential for each and every business organization to strengthen their strategic management to achieve a sustainable competitive advantage in their respective areas. Strategic management is a 2-year Post graduation course that teaches the students about psychology, sociology, and economics to develop in them the quality of strategic planning, analyze SWOT (Strengths, Weaknesses Opportunities, Threats), which helps them to tackle with the growing Business market competition.
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Highlights
Course level |
Post Graduation |
---|---|
Duration |
2 years |
Exam Type |
Semester type |
Specializations:
- Corporate Governance
- Organization Design
- Strategic Implementation
- Competitive Strategy
- Management & Administration
- Management of Technology
- Consulting to Growth Companies
Courses & Eligibility
Course |
Duration |
Eligibility |
Entrance |
---|---|---|---|
MBA | 2 years | A minimum of 60% of the aggregate mark in any stream of graduation is required for this course. | CAT, MAT, XAT |
Top Recruiters
- Pepsico
- Unilever
- Coca Cola
- Amazon
- Nike
- Nestle
- American Express
Admission Process
Admission in the course of strategic management is based on the performance in entrance exams by the candidate. Entrance exams like CAT, MAT, XAT, etc. are held every year for getting into MBA institutions. Some institutions give admissions on the basis of academic performance and work experience. Further, the college conducts a personal interview after which the candidate is admitted.
Syllabus
Semester I
- Quantitative methods
- Managerial economics
- Financial accounting
- Marketing management
- Business communication
- Production and operations management
- Computer application in management
Semester II
- Human resource management
- Financial management
- Marketing research
- The economic environment of business
- Knowledge and technology management
- Supply chain management
- Information technology management
- Comprehensive viva
Semester III
- Corporate evolution and strategic management
- International business environment
- Elective I
- Project I
Semester IV
- Corporate governance and business ethics
- Project management
- Elective II
- Project report
Skills Required
The skills required for the candidate for Strategic Management are :
- Problem-solving skills
- The ability to work with clients in diverse interests.
- Good Communication Skills
- Ability to handle masses
- Analytical Reasoning
- Leadership Skills
Careers & Job Prospects
Job Profile |
Job Description |
Average Salary Per Annum |
---|---|---|
Strategic Manager | A Strategic Manager is responsible for planning and directing an organization's strategic and long-range goals. Conducts organizational reviews to identify strengths and weaknesses and to evaluate operational effectiveness. Ensures that project/department milestones/goals are met and adhering to approved budgets. | 10 - 14 lakhs |
IT Manager | IT Managers oversee a company’s computer systems, ensure that computer systems meet a company’s needs, and upgrade technology and keep the system secure, and managing IT personnel. | 10 - 12 lakhs |
Financial Manager | Financial Managers oversee a company’s financial condition, prepare or review financial reports, analyze trends and advising the top management personnel on finances and profits. | 8 - 10 lakhs |
Finance Advisors | Financial Advisors provide investment, retirement, tax and insurance-related guidance to clients, including financial goals or investment strategies. advisors attract clients. | 3 - 5 lakhs |
Management Analysts | Management Analysts recommend improvements to companies on costs, personnel, finances, alternate practices and work on solving specific problems. | 4 - 6 lakhs |
Senior Strategic Planner | The work of a Senior Strategic manager includes Conducting Market Research, Analyzing Industry Trends, Conducting Financial Analysis, Analyzing Sales Performance, Use Analysis to Create Business Strategies, Present Proposed Business Strategies to Decision Makers, etc. | 8 - 12 lakhs |
FAQs
Q: What are the elements of strategic management?
A: The strategic management process is made up of four elements: situation analysis, strategy formulation, strategy implementation, and strategy evaluation. These elements are steps that are performed, in order, when developing a new strategic management plan.
Q: What are the types of strategies in strategic management?
A: There can be four types of strategies a corporate management pay pursue: Growth, Stability, Retrenchment, and Combination.