Design For retail Experience;Eligibility;Criteria;Admission Process;Sylabus;Career;Top Entrances;Faqs

Design for Retail Experience  is a combination of knowledge of MBA with the creativity of Design.With the retail Industry booming and growing awareness of retail Design  ,this seemingly niche career is in demand with students

Top College


  • It is a Post Graduate Course
  • A new sector of business has emerged in the market. The need for marketing and promotion has given rise to the retail design profession.

Courses and Eligibility

M.Des in Design for retail experience 30 Months
  • Candidate must have completed a bachelor degree in any discipline of minimum 4-year duration/3-year from recognized university/ institute.
  • Candidate must have passed a diploma in design/ fine arts/ applied arts/ architecture of minimum 4-year duration from recognized university/ institute
NID Entrance Exam

Top Recruiter

  • Adidas
  • Ashok Leyland
  • Adobe
  • Cognizant
  • Ebay
  • Future Group
  • Hp
  • Infosys
  • JP Morgan
  • LG Electronics
  • Logitech
  • Mahindra and Mahindra
  • Malabar Gold
  • Microsoft
  • Maruti Suzuki
  • Mind Tree
  • Oracle
  • Phillips
  • Relaxo

Admission Process

  • Interested candidate can apply with necessary information
  • Candidates need to appear for the Design Aptitude Test (DAT) Prelims conducted by the National Institute of Design.
  • Shortlisted candidates will be called for Design Aptitude Test (DAT) Mains based on marks obtained in DAT prelims.
Merit screening
  • Admission is based on marks obtained in Design Aptitude Test Prelims (DAT Prelims) and Design Aptitude Test Mains (DAT Mains).
  • Merit list of the overseas (supernumerary) category,will be prepared after all the stages of the admission process have been completed.Only those candidates with the score of 40% and above will be eligible for the admission Seats remaining vacant in the overseas (supernumerary) category will lapse and will not be transferred to candidates from any other category.
  • Weightage given to above-mentioned parameters is as follows:
  • DAT Prelims - 30%
  • DAT Mains - 70%


  • Design fundamentals and principles
  • Retail Research
  • Retail spatial Design
  • Retail Communication and Branding
  • Retail Furniture  and Fixtures
  • Packaging
  • Retail store Design
  • Visual Merchandising
  • Retail Systems and Management

Skills Required 

  • Leadership skills
  • Interpersonal skills
  • Communication skills
  • Commercial awareness
  • Creative problem solving skills
  • effective decision Making skills
  • Organizational skills
  •  Negotiation skills
  • Forward Planning skills

Top Entrances

Career and Job Prospect

Job ProfileJob DescriptionAnnual salary Per annum
In house Designer

Design particularly for their businesses alone.packaging design,interior design,Creating Marketing Materials  

4-5 lakhs

Creating a new enterprise,per se own merchandise,developing and managing a business. 

Research and developmentperforms a highly important roles within an organization.research,planning,implementation,should stay informed about research and development.10-12 lakhs


Answer: Design for retail Experience covers a lot of facets in Retail.Understanding space and its elementis one of the initial topics that are covered.Some more courses are  store design,retail furniture,visual Merchandising,

Answer: There is a huge difference between Design exams and all other exams. You cannot crack NID/UCEED/NIFT/any design exams like JEE/NEET/etc. Design exams demand out-of-box ideas, creative thinking and presence of mind during the exam (and a bit of common sense and awareness about current affairs).but if u want some books  here are some reference books for NID preparation.

  •  Arihant NIFT/NIFD/NID Entrance Exam Self Study Guide
  •  NIFT/NID Entrance Exams: Ultimate Success Series
  •  NIFT/NID /IIFT Entrance Exam - Self Study Guide

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