Businesses today have to be inclusive and holistic and maximize worth and dignity rather than just revenues. Such businesses require leaders who, apart from being entrepreneurial, can adroitly envision and decode the future, simplify the complex and offer enchantment. Such leaders have the ability to design contextually relevant imaginative, creative, transformational and intuitive strategies, business processes, tools and techniques rather than just copy, follow and run the operations. Management and leadership practices of today are found wanting to meet these requirements and direly need re-imagination.
Design as a discipline has been addressing these issues and Strategic Design Management (SDM) is a program specifically designed powered by design methodologies to meet these demands and fill these gaps.
Top Colleges:
Highlights:
Course |
M.Des |
---|---|
Exam fees |
7-8 Lakhs |
Duration |
30 Months |
Exam type |
Semester |
Eligibility |
Graduate |
Admission Process |
Entrance Based |
Courses and Eligibility:
Course |
Duration |
Eligibility |
Entrance |
---|---|---|---|
M.Des | 2.5 Years |
|
NID Entrance Test |
Top Recruiter:
- TATA
- Mahindra
- Reliance
- Microsoft
- Walmart.
- Exxon Mobil.
- Apple.
- Berkshire Hathaway.
- Amazon.
- UnitedHealth Group.
- McKesson.
- CVS Health.
Admission Process:
Various colleges give admissions to students through the merit list. The merit list will be drawn on the basis of marks scored in the qualifying examination. Some other colleges also give admission through entrance exams.
For NID:
Register and Apply
- Interested candidates can apply online with the required information.
Design Aptitude Test Prelims
- Interested candidates need to appear for the Design Aptitude Test (DAT) Prelims conducted by the National Institute of Design.
Design Aptitude Test Mains
- Shortlisted candidates will be called for Design Aptitude Test (DAT) Mains based on marks obtained in DAT prelims.
Merit Screening
- Admission is based on marks obtained in Design Aptitude Test Prelims (DAT Prelims) and Design Aptitude Test Mains (DAT Mains).
- Merit list of the overseas (supernumerary) category, will be prepared after all the stages of the admission process have been completed. Only those candidates with the score of 40% and above will be eligible for the admission.
- Seats remaining vacant in the overseas (supernumerary) category will lapse and will not be transferred to candidates from any other category.
- The weightage given to the above-mentioned parameters is as follows:
- DAT Prelims - 30%
- DAT Mains - 70%
Design Aptitude Test Mains
- Shortlisted candidates will be called for Design Aptitude Test (DAT) Mains based on marks obtained in DAT prelims.
Syllabus:
- Basics in design and management
- Design research
- Social behaviour
- Cognitive neuroscience
- Multi-sensory processes
- Entrepreneurship
- Playfulness and gamification
- Designing strategies
- Aesthetic appreciation
- Behavioural economics to neuro-marketing
- Experience design
- Design audit to service and systems design
- Creative strategic leadership
- Design contextually effective strategies
- Policies
- Business processes
Skills Required:
- Problem-solving
- Analytical skills
- Communication
- Business understanding
- Negotiation and diplomacy
- Numeracy
- Working under pressure
Top Entrances:
Career and Job Prospect:
Job profile |
Job description |
Annual salary |
---|---|---|
Package Consultant | package consultant would be to source all of the items, work out how to pack them into a box in an economical way, design proper commercial labelling for the box | 8-10 lakhs |
Creative Manager | Work with content partners to generate new concepts and opportunities,Create case studies along with the Account Management team to be used for award entries, partnerships and pitches,Create contextual, innovative content | 5-7 lakhs |
Strategy Manager | Strategy Managers review organizations and determine their strengths, weaknesses, operational effectiveness and opportunities. They make recommendations based on internal and external factors to minimize risks and formulate plans to achieve an organization's long-term goals. | 7-9 lakhs |
Manager | responsible for planning, directing and overseeing the operations and fiscal health of a business unit, division, department, or an operating unit within an organization | 10-15 lakhs |
FAQs
Q: Is it an MBA Course?
A: The SDM programme is not an MBA programme in Design or another MBA branch/specialization, nor is it meant to manage designers and design projects. SDM is about redefining and redesigning management processes, strategies and leadership paradigms through strategic design interventions.
Q: what is the use of Strategic design Management?
A: The SDM programme seeks to use, embed and innovatively apply the design-based creative, empathic, integrative, systemic, synergetic, holistic and human-centric skills and approaches to business, organizational and management processes, tools and techniques to make them more efficient, effective and efficacious.
Q: What are the skills required for SDM Course?
A: Here are the skills you needed:
- Problem-solving
- Analytical skills
- Communication
- Business understanding
- Negotiation and diplomacy
- Numeracy
- Working under pressure
Q: Which are the fields a candidate can work?
A: New business development in any of all the diverse sectors from products to services, governance, crafts to ICT, life and entertainment, social enterprises, consultancy or jobs always contributing to the top management function either as team players or as team leaders or even initiate start-ups.
Q: What are the importance of Strategic design management?
A: Strategic design Management Professionals trained to produce entraining, stress and fear-free, playful and yet highly productive and innovative work environments that value each individual in their terms and inspire imaginative and creative contribution.
Q: Which are the top Colleges available for this course?
A: There are not much of Colleges available for this course as it is an emerging field but it could be available plenty soon.for now the only top college is NID( National Institute of Design).It is one of best Colleges to study for designing Course. A candidates must have a degree from a recognized university.and the age limit is 30 years for general category. Only those candidates born on or after 1 July 1988 are eligible to apply for admission.
- Maximum age limit for OBC-NCL/ SC/ ST is 33 years. Only those candidates born on or after 1 July 1985 are eligible to apply for admission.
- Maximum age limit for PWD reserved category candidate is 35 years. Only those candidates born on or after 1 July 1983 are eligible to apply for admission.
- Maximum age limit for foreign nationals in overseas (supernumerary) category is 30 years. Only those candidates born on or after 1 July 1988 are eligible to apply for admission
Q: Which are the top Colleges available for this course?
A: There are not much of Colleges available for this course as it is an emerging field but it could be available plenty soon.for now the only top college is NID( National Institute of Design).It is one of best Colleges to study for designing Course.
Q: What is the fee structure of NID?
A: As it offers very quality education it charges accordingly.its ranges from 7-8 lakhs.